Objective — to create a vibrant and engaging visual identity for Culinary Crate, a fresh food delivery service, that emphasizes its playful and approachable brand while ensuring a seamless digital experience for customers.

I developed a complete design system for Culinary Crate, encompassing branding, app design, website design, and custom illustrations. The illustrations add a whimsical, cartoonish quality that enhances the brand’s charm and sets it apart in the food delivery market.

The app and website designs focus on usability, offering intuitive navigation and an enjoyable shopping experience. Together, these elements form a cohesive and memorable identity that highlights Culinary Crate’s commitment to delivering fresh food with a fun and inviting personality.